Adult Program
Manhattan
330 West 38th
New York, NY 10018
Coopâs Data Analytics is a featured program in the 2019 Report.
Who is served: CUNY graduates
Number of participants served annually: 173 participants in 2018Â
Location: ManhattanÂ
Frequency/Duration: MondayâFriday, 9 a.m.â4 p.m., 12 weeks Â
Eligibility Criteria: Must be a New York City resident between 16â30 years old, hold with a CUNY bachelorâs degree who is unemployed or underemployed (making less than $45,000 a year) and a first-generation college grad, financial aid recipient, and/or underrepresented minority.Â
Application process: Online application Â
Curriculum: Digital marketing, data analyticsÂ
Skill level: Entry-level Â
Outcomes: 80 percent of alumni begin full-time positions with 1 year. They also receive certifications in Google Ads, Google Analytics, and Facebook Blueprint.Â
Partnerships: Microsoft and GoogleÂ
Cost: Free, pays a daily stipend for transportation and lunch Â
Sources of funding: Foundations (29 percent), corporations (36 percent), and individual giving (35 percent)Â
What makes this program stand out? COOP was built to help CUNY graduates overcome underemployment and launch careers through digital marketing and data analytics training. The program focuses on tech careers outside of software engineering because âthe barrier to entry is lowerâ and opens students up to the world of digital media advertising. Â
COOPâs digital marketing and data analytics training courses are broken down into âhead,â âheart,â and âhustle.â Students go through a total of 200 hours of training: 100 hours focused on hard skills (head), 50 hours focused on developing your personal narrative (heart), and 50 hours dedicated to the job search (hustle). Â
What do participants need to succeed? Participants need support from peers, which is why the program is built around a network of alumni who not only help foster career connections, but also often return to the program to guide cohorts through the 200-hour training. Dedicated alumni are 1 reason the program is able to offer training at no cost to participants.Â
What does the organization need? More support recruiting CUNY students Â
Organization Type
Non-ProfitProgram Cost
FreeSkill Level
Entry-LevelPopulation Served
Underemployed and underrepresented CUNY grads
Program Length
5 weeks
Partnerships
http://coopcareers.org/sponsors
Founded
2014